Navigating today's media scene can become overwhelming -- especially for the small businesses. When advertising budgets are tight, using free advertising and social media tools is a cost effective strategy. Yet, once these methods are in place, analyzing their return on investment becomes crucial. That's where we come in!
GVBN Founder Joseph South offers media consulting for small businesses in the Las Vegas, NV area. By using free online social networking tools, Joseph helps businesses build ongoing relationships with customers. His history in corporate interactive radio and his connection with local Las Vegas non-profits combine into a full array of traditional and alternative marketing strategies. His sit-down, get-to-know you approach breaks away from the status quo to give a breath of fresh air in the industry.
Advertising Philosophy- Local Community
- Advertising of small businesses builds the community and maintains culture.
- Niche marketing should serve the community not target it.
- Events bring the community together.
- Content
- Good advertising is paired with good content. A successful ad network grows with successful content.
- Client business content should connect with community discussion.
- Events create content and discussion.
- Web Community
- Proper use of the free or inexpensive online resources leaves more money for investing in people.
- Social media outlets (ie Facebook, Twitter, and more) create a buzz about the products and venues.
- Search Engine Optimization increasingly requires sites to be both recent and relevant.
- Effective web communities require effective leadership.
Grace Village Digital is currently working with the following projects and clients...
More information about Joseph can be found via his LinkedIN Profile here. | 